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Monday, November 24, 2008

What Readers of Augusta Parent Buy Each Month

Monday, November 24, 2008 By , No comments

AUGUSTA, GA. -

January: The average American gains seven to 10 pounds between Thanksgiving and New Year's Day. And what do they resolve? To diet and exercise, of course. The Super Bowl has made the two weeks prior to the game a huge TV-sales period, second only to Christmas.

  • Fitness plans
  • Fitness equipment
  • Sports gear, including shoes
  • Books
  • Education enrollment – private schools, day cares, preschools
  • Clothes
  • Mental Health assistance/goods
  • Tax preparation
  • Financial services
  • Health services
  • "White sale" items -- sheets, pillowcases and blankets
  • Computers
  • Televisions
  • Home heating (now through Feb. 28)
February: She may be weary, women do get weary, seeing that same shabby couch… and lamp shade and recliner, for that matter, especially in the inclement, stay-in-the-house month of February. It's also a great month for spring and summer cruises.

  • Fitness plans
  • Fitness equipment
  • Flowers
  • Jewelry
  • Restaurant visits
  • Tax preparation
  • Financial services
  • Travel arrangements
  • Chocolates
  • Fragrance, toiletries
  • Resort and cruise wear
  • Furniture and housewares
March: Whether they're off on an early spring cruise or just getting a jump start on warm weather vacation planning, the good news is that this is the month luggage is likely to move, along with stormy weather outerwear. And Master’s Week approaches!

  • Windbreakers and raincoats
  • Gardening tools
  • Luggage
  • Athletic and outdoor equipment
  • Flowers
  • Travel Arrangements
  • Clothes
  • Tax Preparation
  • Financial services
  • Golf wear and supplies
April: Now that spring cleaning is done, they can't help but notice how grungy the walls look compared to the rest of your polished and bright abode. Fix it up, or get away, consumers say!

  • Spring finery
  • China
  • Kosher foods
  • Eggs (chocolate and chicken-laid)
  • Wallpaper and paint
  • Athletic and outdoor equipment
  • Tax Preparation
  • Financial services
  • Automobiles
  • Automobile accessories
May: It's Memorial Day and the traditional kickoff of summer. They can spend the first long weekend of the year in your backyard or at a picnic – spend big bucks on a big-ticket appliance.

  • Major appliances (Memorial Day weekend)
  • Barbecue and picnic foods
  • Summery handbags and totes
  • Swimsuits and sandals
  • Flowers
  • Clothes
  • Jewelry
  • Travel arrangements
  • Lawn & Garden products
  • Travel arrangements
  • Outdoor furniture and equipment
  • Kitchen and home goods
June: Summertime and the living is easy – and consumers are looking for portable entertainment devices like DVD and mp3 players. Their cell phone plans are probably running out, too.

  • Summer fashions
  • Hardware and home fix-it tools and materials
  • Televisions and portable music players
  • Dairy foods (Happy National Dairy Month!)
  • Kitchen and Home goods
  • Consumer electronics
  • Wireless products
  • Travel and tourism products
July: Now that the heat is really on, consumers may notice that ceiling fan isn't quite up to the job. And if they also stock up on crafts supplies often marked down at this time of year, you can play indoors in comfort.


  • Air conditioners (now through September)
  • Major appliances (Fourth of July weekend)
  • Barbecue and picnic foods
  • Craft supplies
  • Summer Clothes
  • Travel and tourism products
August
Ah, summer’s swan song, and school’s surge. Whether it’s preschool or Princeton, certain consumer items always sell in this month of transition.

  • “White sale” items
  • Outdoor furniture
  • Fresh produce
  • School supplies
  • Pre-season fall fashions
  • Swimsuit and other summer-wear "steals"
  • Air conditioners (now through September)
  • Children’s Clothing and accessories
  • Shoes
  • Education and School supplies
  • Computer equipment
  • Computer peripherals
  • Consumer electronics

September
A big food month as people start stocking up on canned goods for the winter, and the month many charities typically launch drives for foods with long shelf lives. It's also desperation time for home sellers who missed finding the right buyer in the spring and summer but want to be moved before the winter.

  • Homes
  • Scooters and bikes
  • School supplies
  • Canned goods
  • Children’s Clothing and accessories
  • Shoes
  • Computer equipment and peripherals
October
Old cars start to look worse for wear as the weather cools. Or they get repaired to stave off the cold. The rabid Christmas fans begin their shopping early.

  • Candy
  • Costumes
  • Automobiles
  • Automobile accessories
  • Outdoor sports equipment
  • Alcohol (now through Jan. 1)
  • Tires (in advance of winter weather)
  • Auto repairs
  • Memberships

November

Before they shiver their timbers under winter's full blast, consumers retailers vie for your heavy blankets and down comforters, and begin holiday shopping.

  • Fall-clothing blowouts, winter-wear markdowns
  • Blankets, comforters
  • Thanksgiving fixings: cranberries, turkey, yams, etc.
  • Alcohol (now through Jan. 1)
  • Consumer electronics
  • Jewelry
  • Books
  • DVDs
  • Toys & Games
  • Charitable contributions
  • Alcohol
  • Home heating (now through Feb. 28)
December
Used to be you had to wait until after December to get good buys on holiday-related gifts and goodies. But not in today's market.


  • Books
  • DVDs
  • Consumer electronics
  • Jewelry
  • Clothing
  • Computers
  • Furniture
  • Toys & Games
  • Alcohol
  • Perfume, ties, sweaters, jewelry, billfolds and other popular gift items
  • Food serving and storing pieces
  • Party foods and treats
  • Greeting cards
  • Home heating (now through Feb. 28)

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